Privacy Policy

GuideGoat Health is operated by GuideGoat LLC ("GuideGoat," "we," or "us"). This policy applies when you use the GuideGoat Health website, guest experience, or a registered account. Because health information is sensitive, only provide information you have the right to use.

Depending on the features you use, we may collect:

• Account and profile information, such as name, email address, login information, country, year of birth, biological sex, avatar details, and any required authority confirmation for a profile GuideGoat treats as belonging to a minor.
• Information about family members or other people whose profiles you are authorized to manage.
• Health information you provide, including lab reports, manually entered results, extracted lab values, Health Context, goals, lifestyle information, food preferences, allergies, relevant conditions, and medication or supplement concerns.
• Content and activity within the product, such as notes, trends, Health Assistant chats, Action Plans, meals, favorites, progress, check-ins, and feedback.
• Subscription and usage information, such as your plan, trial and renewal status, billing dates, cancellations, and feature usage. Our payment processor handles payment-card details; GuideGoat Health does not store full card numbers.
• Technical and security information, such as browser and device details, IP address, cookies or similar identifiers, session activity, request records, and error information.

We use information to:

• Provide and personalize GuideGoat Health and GuideGoat Health Intelligence™.
• Process lab reports, organize health information, identify patterns and trends, and create insights, Action Plans, meals, and Health Assistant responses.
• Operate accounts, family profiles, guest sessions, subscriptions, and usage limits.
• Respond to support requests and feedback and improve the product.
• Protect the service, prevent abuse, troubleshoot problems, and comply with law.

GuideGoat uses AI as one component of GuideGoat Health Intelligence™ and the broader GuideGoat system. AI works alongside GuideGoat's structured lab interpretation, longitudinal trends, Health Context, and safety logic to help read lab reports and create or support insights, Action Plans, meals and meal illustrations, Health Assistant responses, and feedback conversations.

To provide these features, relevant report content, health information, questions, preferences, or conversation history may be sent to trusted AI processing providers. Your health information is not used to train AI models. The AI models used to power GuideGoat are configured so your health information is not used for model training, and relevant AI requests are configured not to store generated responses for later retrieval.

These settings do not mean zero provider retention. AI processing providers may retain limited information as needed for service delivery, safety, abuse prevention, or legal obligations, subject to applicable business terms and GuideGoat's service configuration.

GuideGoat's health intelligence calculates lab statuses, comparisons, and trends before AI helps explain them. Automated extraction and AI can make errors, so compare important values with the original report and involve a qualified healthcare professional in medical decisions.

Guest uploads and results are temporary. Guest access expires after 24 hours, and the guest data is deleted unless it is saved to an account. A processing task already underway may require a short period to finish cleanup. The FAQ explains current guest limits and when a report must be uploaded again instead of saved from the guest experience.

An adult account owner may create and manage profiles for other people when the plan allows it. The account owner controls those profiles, and a person represented by a profile does not receive a separate login. Only add another person's information when you have authority to manage it. Profiles above a plan's current allowance may remain saved but become locked.

When a birth year could indicate that the person is under 18, GuideGoat requires the account owner to confirm that they are the person's parent or legal guardian, or are otherwise legally authorized to provide and manage the person's health information. We record the confirmation, its date and policy version, and the responsible account owner.

We use trusted service providers as needed to operate GuideGoat, including cloud hosting and secure storage, authentication and security, AI processing, payment processing, and communications. These providers process information only as needed to provide their services to GuideGoat.

We may also disclose information when required by law, to protect rights or safety, or as part of a business transaction subject to appropriate protections.

You retain the rights you have in the health information you provide. GuideGoat Health does not sell personal health information, use it for targeted advertising, or display third-party ads.

GuideGoat Health uses cookies and browser storage for account and guest sessions, security, temporary processing state, and interface preferences. We do not currently use advertising cookies. Blocking or clearing required storage may sign you out, end guest access, or reset preferences and temporary progress.

GuideGoat Health uses reasonable industry-standard safeguards designed to protect user information, including private file storage, access controls, secure sessions, and time-limited file links. Our payment processor handles payment-card data. No storage or transmission method can be guaranteed completely secure.

Registered-account information is kept while it is needed to provide the service and for legitimate security, billing, legal, and operational purposes. Moving a lab report to Archive is not deletion. Permanently deleting an archived report removes its stored file and linked lab data. An Action Plan created earlier may remain until it is replaced or the related profile is deleted. Permanently deleting a profile removes that profile and its related health content.

Delete Account removes the login identity, active sessions, profiles and health information, private lab files, Health Assistant chats, Action Plans, meal assignments, preferences, progress, and other private account content. It also ends Premium access and any subscription, preventing future renewal charges. Billing providers may retain transaction records as required for billing, legal, or fraud-prevention purposes.

Account deletion does not reset one-time or lifetime Free benefits. To prevent that abuse, we retain only a protected pseudonymous identifier derived from the verified email—not the email itself—plus whether the Premium trial was used and the counts of lifetime Free lab records and Health Assistant calls already consumed. We keep this limited record for as long as needed to enforce the one-time trial and lifetime Free limits. It does not contain profiles, health information, chats, reports, or generated health content.

Service providers may keep limited records under their applicable retention practices and legal obligations. Guest retention is described above.

If an administrator confirms that an unresolved lab label is generic terminology, GuideGoat may keep only the normalized term and its canonical lab mapping as reusable catalog knowledge. That shared mapping does not keep the source user, profile, upload, filename, lab value, or health context and may remain after the private source data is deleted.

Current in-product controls let a registered account owner:

• Review and update account, profile, Health Context, and preference information.
• Archive and then permanently delete lab reports.
• Delete individual Health Assistant chats or clear a profile's chat history.
• Permanently delete a health profile and its related health content.
• Delete the entire account after confirming the request and recently verifying identity.
• Open original lab reports and download or share an Action Plan PDF.

GuideGoat Health does not currently offer a complete account-data export. Contact us for an account-wide privacy request or help with a request that is not available in the product. We may need to verify your identity before acting on a request.

We may update this policy as the product changes. We will update the date shown here and provide any additional notice or consent required for a material change.

Questions or privacy requests can be sent to support@guidegoat.health.